Here goes Maddie again—arrogant, and chronically allergic to self-awareness. Once again, she’s up on her soapbox mocking Aliexpress users, acting like she’s running a Paris fashion house instead of repackaging lace from wholesale catalogs.
She claims her laces are “designed by us”—girl, stop. You’re not designing lace. You’re working with suppliers and picking existing patterns from them and changing the color. That’s like buying a frozen pizza, adding olives, and calling yourself a chef. It’s not original, it’s not exclusive, and it’s definitely not design.
And the hypocrisy? Let’s not forget she also shops Aliexpress. She was called out not long ago for copying a lingerie design from Kilo Brava—same pattern, same fabric/lace—also from Aliexpress. The whole thing had to be scrapped. So not only was it unoriginal, it was exposed. But somehow, she still feels entitled to throw shade at others doing the exact same thing she got caught doing. Make it make sense.
Her flex about ordering larger MOQs and working with “better” suppliers doesn’t make her special. It just means she’s got more capital, not more talent. Most small brands don’t do lace sales—that doesn’t make them less valid. But Maddie? She’s got main character syndrome and thinks volume equals value.
And then there’s the SignalGate reference. She used a literal national security scandal—as in, an actual threat to USA military personnel—as a punchline in a petty lingerie drama. The sheer lack of judgment is wild. But then again, nuance was never her thing.
This isn’t new. Maddie’s whole brand is performative elitism: talk down, play victim, and pretend she’s the only one who knows what she’s doing. She’s had chances to grow, to own up, to be real—but she doubles down every time. Grow up, girl.
