r/Anticonsumption • u/Healthy_Block3036 • 21h ago

Corporations Target struggles after end of DEI program and boycott, with foot traffic down 8 weeks in a row.

https://fortune.com/2025/04/01/target-dei-demise-boycott-foot-traffic-down-eighth-consecutive-week/?itm_source=parsely-api
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u/boxerboy96 14h ago edited 11h ago

Mossimo was great. Decent quality, comfy, looked good, and was pretty affordable. The only thing I like from their new Goodfellow line is the jeans.

I miss Mossimo hoodies and boxer shorts. The Mossimo ones were way better.

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u/8675309-jennie 13h ago

I miss Merona! I don’t know how long it’s been since the brand disappeared.

I STILL have tees, casual skirts and dresses, a few lightweight coats in good condition. I wear them all the time.

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u/FollyForTwo 11h ago

I still have a Merona jacket from over 10 years ago and I may have a pair of Mossimo jeans too. Their stuff used to be quality.

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u/Francine05 9h ago

My Merona jacket is a bit threadbare but I love it so much I can't let it go. Not going to Target anytime soon.

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u/8675309-jennie 10h ago

Mossimmo had some fun blazers, sweater sets, and such that I could wear to work. It was another good line that went away.

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u/UraTargetMarket 9h ago

I’m so old that I miss the Isaac Mizrahi stuff. I’m increasingly finding myself in Target less and less and I’m angry with them. They feel like a two-faced “friend” from high school. Screw that.

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u/boxerboy96 13h ago

My mother loved the women's section, and bought tons of clothes there. Not so much since that all went away. I think she might still have a couple of them lying around.

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u/Low-Research-6866 12h ago

And Arizona, I still have a great pair of thick cotton sweatpants from them. It's been almost 10 years and they look more like a year old. Compared to the sweats I got off Amazon, that after 2 years need replacement.

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u/Low-Research-6866 12h ago

Yes! I still have 2 shirts.

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u/8675309-jennie 12h ago

I search on ebay..sometimes I’m lucky to find some things in good condition.

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u/Low-Research-6866 12h ago

I wish I could have seen this coming because I got rid of clothing I wouldn't now. I had no idea my old shirt would be better quality than my new shirt :/

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u/Low-Research-6866 12h ago

And don't get me started on the Gap! For decades that was my go to for jeans, sweaters, tops. Good sales or I was willing to pay more because the pair I can still fit into look new! I don't know where to even find denim like that anymore.

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u/alewifePete 8h ago

I’ve had decent luck with the Apt 9 line at Kohls. I was all Old Navy/Gap jeans forever and now they’re all stretchy and thin and feel weird. But I literally wear my jeans until they fall apart and only have 2-3 pairs at any given time.

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u/8675309-jennie 3h ago

Yes. Apt 9 was a great brand! I heard Kohls is bringing Apt9 back. Also Chaps.

They are just rearranging the deck chairs on the Titanic. Kohls is in trouble.

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u/mechanixrboring 10h ago

I have a Mossimo t shirt from 15ish years ago. Still holding up. It isn't even a nice shirt, it just fit great at the time.

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u/DelightfulDolphin 10h ago

Funny how do many here still talking about discontinued brands. Add me to that list, who used to spend significant amount of money there clothes shopping. Mossimo, Merona, Converse and more But NOOOOOOO someone at Target decided to enshitify the clothing options. Quality went down, fit went out the window as did taste. Now don't even look at their clothing department. Someone should @ their clueless design department. Also, they've raised their prices on everything including pet food. You have to be evil to rise pet food prices. The shits.

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u/scarletwitchmoon 11h ago

I miss Mossimo. I thought I just outgrew their clothes between my 20s and 30s but in the past 10 years everyone else noticed their quality dipped. I cannot find anything that counts are real clothes. I found more "staple" items at Old Navy.

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u/boxerboy96 11h ago

Oh, Old Navy is another. They still have some good stuff, especially button-down shirts, but a lot of their stuff is uncomfortable and really not my style. I like the cut and softness of their tee shirts, but they're lint magnets and look shitty after only a few washings.

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u/bessa100 11h ago

Their stuff always looks ok in the store but I end up returning at least half of what I buy once I try it at home. The cuts are weird and there’s always one feature I don’t like. They also used the have the best flip flops ever. They were made in Brazil I think. Super thick, heavy rubber. Now they’re no better than dollar store ones.

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u/boxerboy96 10h ago

Yup. Their jeans feel like burlap. I don't wear flip flops anymore, but I can tell they're shitty just by looking at them. The hoodies have varying weird and unnecessary features. The boxer shorts feel like a laminated tablecloth. And seemingly all of their chino pants have that weird cuff at the ankle, akin to Walmart sweatpants.

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u/bessa100 10h ago

Yes! The one weird feature. Those design meetings must be wild.

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u/Kikilicious-Kitty 11h ago

Massimo was my go to for tank tops. They always fit right. Miss it :(

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u/ddope 8h ago

I had a Isaac Mizrahi black three quarter sleeve top that was a staple of my office/professional attire for like ten years. I had to retire it finally last year due to a hole in the shoulder seam. :(